A deep dive into the authenticity and influence of green labels used by investment funds, focusing on "Greenfin"

In the current context of heightened environmental awareness, the credibility of green labels has never been more relevant. My work on "Management and Communication of Green Finance" led me to deeply analyze the "Greenfin" label used by investment funds as a vector of credibility. This research, carried out in partnership with the Orion initiative, examined how investment funds use these labels not only as a pledge of environmental responsibility but also as a strategic communication tool. By scrutinizing the nuances, methodologies, and the real impact of these labels, this study aims to enlighten investors and the general public about the true extent of green commitments.